Plus Size Clothing Market Size is Expected to Reach $696,712.1

plus size clothing market

According to a new report, “Global Plus Size Apparel Market Report, the market was valued at USD 480,991.8 Million in 2019 and is projected to reach USD 696,712.1 Million by 2027, registering a CAGR by 5.9% from 2021 to 2027. The market is expected to present an incremental revenue opportunity of $215.8 billion from 2019 to 2027.”

The report offers an in-depth analysis of key growth strategies, drivers, opportunities, key segment, Porter’s Five Forces Analysis, and competitive landscape.

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Rising demand for plus size clothing due to growing obese population, rising consumer confidence and increasing number of brands offering plus size clothing has propelled the growth of the plus size clothing market. Rising demand for plus size clothing due to obese and overweight population, growing body positivity trend and increasing confidence of plus size women due to heavy fashion advertisements and campaigns promotions are driving the growth of the plus size apparel market

However, high prices for retailers and the complexity of manufacturing are holding back growth to some extent. Additionally, the increase in the availability of plus size apparel through omnichannel retailing and growing brand presence in the industry is providing a number of lucrative opportunities for market players.

On the basis of type, the casual wear segment contributed nearly a third of the global plus size wear market share in 2019 and is expected to lead the way during the study period. This is due to the growing consumer adoption and acceptance of casual wear for social occasions. On the other hand, the activewear segment is expected to grow at the fastest CAGR of 6.4% by 2027. Shifting consumer choices and preferences and increasing inclination towards athleisure sportswear are driving segment growth.

On the basis of gender, the male segment held the largest market share with around half of the global plus size apparel market revenue in 2019 and is expected to reign over the forecast period. This is attributed to the presence of a proportionately large obese male population and high spending on plus size clothing.

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On the other hand, the female segment is expected to show the fastest CAGR of 7.50% throughout 2027. There has been an upward trend in female obesity rates, which has driven the growth of the segment .

Based on geography, North America dominated the market with a large share in 2019, holding more than a third of the global plus size apparel market. This is due to factors such as the availability of the largest obese population and the highest consumer expenditure on plus size clothing in this region.

Moreover, the Asia-Pacific region is also expected to register the fastest CAGR of 6.50% from 2020 to 2027. This is due to the increase in average calorie intake per person among middle class households and high income in this province.

Key Players operating in the Global Plus Size Clothing Market Analysis include:

• (H&M) Hennes & Mauritz AB
• Ralph Lauren Corporation
• Adidas S.A. (Adidas)
• Nike Inc. (Nike)
• ASOS plc
• Capri Holdings Limited (Michael Kors)
• WHP Global (Anne Klein)
• Punto Fa SL (MANGO Inc.)
• Under Armor Inc.

Main benefits for stakeholders

• The report provides a quantitative analysis of current plus size clothing market trends, estimates and size dynamics from 2021 to 2027 to identify existing opportunities.
• Porter’s Five Forces analysis highlights the ability of buyers and suppliers to enable stakeholders to make profit-driven business decisions and strengthen their supplier-buyer network.
• Major countries in each region are mapped according to their contribution to market revenue.
• In-depth analysis and the size and segmentation of the global plus size apparel market helps to determine the existing market opportunities.
• Market player positioning segment facilitates benchmarking and provides a clear understanding of the current position of market players in the Plus Size Apparel industry.

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About Allied Market Research:

Allied Market Research (AMR) is a full-service market research and business consulting division of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global corporations as well as small and medium enterprises with unrivaled quality of “market research reports” and “Business Intelligence solutions”. AMR has a focused vision to provide business insights and advice to help its clients make strategic business decisions and achieve sustainable growth in their respective market area.

This press release was published on openPR.

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