NEW YORK–(BUSINESS WIRE)–March 24, 2022–
Breaking down barriers through music, acting and style, Colombian powerhouse Maluma debuts her first fashion collection for men and women exclusively with Macy’s. Royalty by Maluma, designed in partnership with Reunited Clothing, is an exploration of the musician’s lifelong admiration for the artistry and magic of high fashion, as well as continuing his mission to bring indelible style to his community through to accessible collections. With must-have ensembles, the collection embraces inclusivity and a fluid design concept that allows shoppers to mix and match men’s and women’s collections; enter Maluma’s world of expression. Available in sizes XS to XXL with prices ranging from $39.50 to $179.00, shop Royalty by Maluma now at macys.comthe Macy’s mobile app and at select Macy’s nationwide.
This press release is multimedia. See the full version here: https://www.businesswire.com/news/home/20220324005298/en/
Discover the Royalty by Maluma collection at Macy’s; Printed Notch Collar Denim Jacket and Acid Wash Denim Pants, $99.50-$139.00 (Photo: Business Wire)
“The meaning of royalty is to treat others with respect, love and understanding. I want everyone to feel like kings and queens wearing this collection,” Maluma said. “Royalty by Maluma is a unique blend from my Latin culture and love for fashion, with stylish wear-everywhere looks that are versatile for a night out or every day. Additionally, my partnership with Reunited Clothing for Macy’s represents the American dream. This will be the first of several drops in my collection, which I hope will inspire my fans to dream.
The collection inspires everyone to proudly embrace their unique personal style and present it to the world with unflinching authority. With standout fabrics and unique textures, Royalty by Maluma showcases this season’s trending styles, including colorful cutout dresses, bold pops of color, paisley prints, classic knits and more. Maluma’s personal touches appear throughout the collection, including his signature crown finish and patterns inspired by his hometown of Medellin, Colombia.
“Maluma’s impeccable sense of style and inclusive commitment to celebrating the beauty and sexy side of everyone, no matter who they are, made him an ideal partner to collaborate with,” said Durand Guion, vice president of the Macy’s fashion office.
Singer, songwriter, actor and philanthropist, Maluma is one of the best current artists in South America. Maluma is one of the most followed artists on social media and has released six studio albums with his fifth album “Papi Juancho”, certified five times platinum. In November 2021, Maluma starred in his first Disney animated film, “Encanto”, which is nominated for an Oscar this year and as well as two Golden Globes. Maluma also made his on-screen acting debut last February in the movie “Marry Me,” starring Jennifer Lopez and Owen Wilson, which will be accompanied by a soundtrack written by Maluma and Jennifer Lopez. Maluma has a non-profit foundation in Colombia called “El Arte De Los Sueños”, which aims to help kids stay off the streets and dream big with the art/music programs they offer. For more information visit: https://maluma.online/ and follow him on all social media platforms as @maluma.
Macy’s, the largest retail brand of Macy’s, Inc. (NYSE: M) serves as a source of style for generations of customers. With one of the largest e-commerce platforms in the country powered by macys.com and a mobile app, coupled with a nationwide network of stores, Macy’s offers the most convenient and seamless shopping experience, delivering great values in apparel, home, beauty, accessories and more. Macy’s is giving customers even more ways to shop and own their style with a discounted assortment at Macy’s Backstage and our highly curated, smaller store format, Market by Macy’s. Each year, Macy’s provides millions of people with unforgettable experiences through the Macy’s 4th of July Fireworks® and Macy’s Thanksgiving Day Parade® and helps our customers celebrate special moments big and small. We are guided by our purpose – to create a better future with bold representation that gives more voice, choice and ownership to our colleagues, customers and communities.
Juan Luis Londoño Arias, better known as MALUMA, from Medellin, Colombia, has become a global Latin music idol. At only 28 years old, the Colombian superstar has a repertoire of hits and musical collaborations with artists such as Madonna, Shakira, The Weeknd, Timbaland, Jason Derulo and Ricky Martin, among others. He has recorded five albums: Pretty Boy Dirty Boy (2015), FAME (2018 Latin Grammy winner for Best Contemporary Pop Vocal Album), 11:11 (2019), Papi Juancho (2020) which includes the worldwide hit Hawái, and 7 Days. in Jamaica (#7DJ). Maluma is a media leader due to his strong social media impact with over 93 million active followers. He’s the youngest artist with a total of twenty-one No. 1 hits on Billboard’s Latin Airplay chart, and if that wasn’t enough, he’s conquered Latin America, the United States, Europe, the Asia and the Middle East with its live concerts. , breaking records with sold-out shows in stadiums and arenas around the world. His passion for haute couture led him to be an ambassador for luxury brands such as Versace and to co-create a special line with Balmain. In addition, Maluma’s altruistic spirit stands out for the community work he carries out with his “El Arte de Los Sueños” foundation based in his native country. Founded in 2016, the Foundation’s mission is to transform at-risk youth through arts and music education by bringing an inspiring message to young people. In November 2021, Maluma starred in his first Disney animated film, “Encanto”, which is nominated for a 2022 Oscar this year and has been nominated for the Golden Globes. In 2022, the global superstar is back with his Grandpa Juancho Maluma World Tour 2022 and made his Hollywood debut with his lead role as “Bastian” in the movie “Marry Me” alongside Jennifer Lopez and Owen Wilson. He also collaborates with JLo on the film’s soundtrack. For more information visit: https://maluma.online/ and follow him on all social media platforms as @maluma.
Show source version on businesswire.com:https://www.businesswire.com/news/home/20220324005298/en/
CONTACT: Macy’s External Communications
Sheikina Liverpool,[email protected]
Stephanie Jimenez, [email protected]
KEYWORD: UNITED STATES SOUTH AMERICA COLOMBIA NORTH AMERICA NEW YORK OHIO
INDUSTRY KEYWORD: MEN ENTERTAINMENT OTHER RETAIL ONLINE RETAIL LUXURY DEPARTMENT STORE CONSUMER FASHION CELEBRITY RETAIL MUSIC WOMEN HOME GOODS
Copyright BusinessWire 2022.
PUB: 03/24/2022 09:00/DISC: 03/24/2022 09:02